Privacy Policy
Last updated: May 22, 2026
Overview
Aspect Ratio Calculator ("we," "us," or "our") operates the website aspectratiocalculator.com. This privacy policy explains what information we collect when you use our site, how we use it, and your choices regarding that information.
We built this calculator as a free tool. Your privacy matters to us, and we aim to be straightforward about our practices.
Information We Collect
Calculator Data
All calculations happen directly in your browser. The width and height values you enter into our calculators are never sent to our servers. We do not store, transmit, or have access to any dimensions you calculate.
Analytics Data
We use Google Analytics 4 (GA4) to understand how visitors use our site. Google Analytics collects information such as:
- Pages you visit and time spent on each page
- Your general geographic region (country/city level, not precise location)
- Device type, browser, and operating system
- Referring website or search terms that brought you here
- Anonymous usage patterns and interactions
Google Analytics uses cookies and similar technologies to collect this data. For details on how Google processes this information, see Google's Privacy Policy.
Server Logs
Like most websites, our web server automatically records basic connection information in log files. This includes your IP address, browser type, the pages you requested, and the date and time of your visit. These logs are used for security monitoring and troubleshooting, and are not combined with other data sources to identify you personally.
Cookies
Our site uses cookies from the following services:
| Cookie | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - distinguishes unique users | 2 years |
| _ga_* | Google Analytics 4 - maintains session state | 2 years |
| cookie_consent | Stores your cookie consent preference (accepted/declined) | 1 year |
We do not use advertising cookies, social media tracking cookies, or any other third-party tracking beyond Google Analytics.
Cookie Consent
When you first visit our site, a cookie consent banner appears at the bottom of the page. You can choose to accept or reject analytics cookies. If you reject cookies, Google Analytics will not load and no tracking cookies will be set. Your preference is stored as a cookie in your browser so you won't be asked again. You can change your preference at any time by clearing your cookies for this site.
Third-Party Services
We use the following third-party services:
- Google Analytics 4 - Website usage analytics. Google Privacy Policy
- Cloudflare - CDN and security services. Cloudflare may process your IP address for performance and security purposes. Cloudflare Privacy Policy
How We Use Your Information
We use the analytics data we collect to:
- Understand which pages and calculators are most useful
- Improve site performance and user experience
- Monitor for security issues or abuse
- Make decisions about new features or content
Data Sharing
We do not sell, trade, or rent your personal information to anyone. Analytics data is shared only with Google through the Google Analytics service. We do not share data with any other third parties.
Your Rights and Choices
You have several options to control how your data is handled:
- Opt out of Google Analytics: Install the Google Analytics Opt-out Browser Add-on
- Block cookies: Configure your browser to block or delete cookies. Note that our calculator works fully without cookies.
- Do Not Track: We respect browser "Do Not Track" signals.
- Data deletion: If you'd like to request deletion of any data we may hold, contact us at the email below.
For EU/EEA Visitors (GDPR)
If you are located in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR), including:
- The right to access your personal data
- The right to rectification of inaccurate data
- The right to erasure ("right to be forgotten")
- The right to restrict processing
- The right to data portability
- The right to object to processing
Our lawful basis for processing analytics data is legitimate interest in understanding and improving our service. To exercise any of these rights, please contact us using the information below.
For California Visitors (CCPA)
Under the California Consumer Privacy Act, you have the right to know what personal information we collect, request its deletion, and opt out of its sale. We do not sell personal information. To make a request, contact us at the email below.
Children's Privacy
Our service is not directed at children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will take steps to remove it.
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
Contact Us
If you have questions about this privacy policy or want to exercise your data rights, contact us at:
Email: [email protected]